Trade shows, exhibitions and conferences are prime opportunities to harvest insights about your competitors’ strengths, weaknesses, customers and ambitions.
As impartial third-party analysts, our analysts can attend professional events on your behalf, and deliver daily briefings of our findings.
Our reports can clarify the details of your commercial threats, and help you understand the impressions and responses of audiences and attendees.
Engage competitors in person
The claims and stories that your competitors lead with are deeply revealing. They provide an insight into your competitors’ ambitions and where they see their future. But as direct competitors, it can be difficult for your colleagues to tap into this resource. Our analysts are impartial and independent, so they can ask the right people the right questions with ease.
Attend workshops and talks
Let our researchers report on everything your competitors share in presentations and breakout sessions. We’ll record the content of their talks, as well as the questions asked by the audience, and the general mood in the room. This data can help you discern whether your competitors are persuading their customers – or losing the battle for hearts and minds.
Start winning against your competitors
Contact us if you need to know your competitor’s pricing, sales pitch, features or customer list.