AGENCY, NOT SOFTWARE. FIELDWORK, NOT SCRAPING.
THEIR PRICING.
THEIR ROADMAP.
THEIR CUSTOMER LIST.
ON YOUR DESK.
Primary research inside your competitor's ecosystem — customers, resellers, ex-employees. Legal, double-blind, deniable by design.
2,000+PROJECTS
40+ COUNTRIES
100% PRIMARY-SOURCED
YOU CAN'T GOOGLE THIS.
01 / PRICING
What they actually charge
Deal-level pricing, discounts under pressure, renewal uplifts. Not the "contact us" page.
02 / PITCH
What they say against you
Their sales deck, their demo script, their FUD — and how prospects react to it.
03 / CUSTOMERS
Who they sell to — and who's unhappy
Customer lists, account sizes, renewal windows, switchers waiting to be asked.
04 / ROADMAP
Where they're going next
Feature plans, hiring signals, investment focus — before it ships.
CASE STUDY · ANONYMIZED
How a SaaS vendor rebuilt pricing after we mapped a rival's real discount floor
"Every claim was double-sourced. It read like the report I'd write if I had six weeks and no day job."
PMM · MARTECH PLATFORM